How To Reach and Recruit Students From China

We’re used to talking about internationalisation of nations and cultures as something given that merely exists worldwide and is easily accessible by everyone. We also take for granted Internet, with its ubiquitous penetration worldwide, as the main vessel for this process....
Posted On 10 Jul 2017

Preparing For Agents: Updating Your Information

As we’ve discussed before, prospective international students need to have a clear vision of what to expect from their future studies abroad. However, they are not alone in this. This is also true when you are preparing for working with international student recruitment...
Posted On 05 Jul 2017

Preparing For Agents: Creating Student Profiles

Congratulations! You have made the right decision to forward your international recruitment duties to a professional agent! So, what to do now? Today we will start discussing the preparations you need to make to get the most out of this relationship. Note that in this context, we...
Posted On 30 Jun 2017

3 Barriers That Disengage Prospective International Students

In our previous post, we showed you how you can use content marketing strategies to evaluate your international student recruitment efforts. More specifically, we talked about the purchase funnel concept and how prospective students pass down through it. We identified three...
Posted On 23 Jun 2017

Evaluating Student Recruitment Success: Content Marketing Strategies

Today, we are going to show you how to apply common content marketing strategies to international student recruitment. As you most probably already know, content marketing professionals have this term: purchase funnel. The idea behind is that every prospective customer has to go...
Posted On 21 Jun 2017

FREE Webinar: Explore new student recruitment opportunities in Latin America

Are you thinking of strategies to start out the next academic year in a more successful manner? Summer is the perfect time to think about reaching out to new student audiences and trying new strategies. Most probably you are asking yourself dozens of questions: How to learn more...
Posted On 20 Jun 2017

Going Beyond The Top 4: Why Adding More Countries To The Mix Is Essential?

China, India, South Korea and Saudi Arabia are the top 4 source markets for international students in the world. These countries are famous for producing the biggest numbers of students who enjoy the benefits of international mobility. Knowing this, many educators...
Posted On 19 Jun 2017

Social media 101: How about going on Twitter?

It is true that Twitter has turned into a huge social media phenomenon, with worldwide-growing popularity and engagement. Some sources state that because of its exponential growth, Twitter has even surpassed Facebook and other social networks, becoming the ultimate networking...
Posted On 12 May 2017

Working with student recruitment agents: How to minimize the risks?

You’ve reached the point where you feel confident you have found the right agent for your international recruitment goals. From here on, moving forward towards sealing the cooperation should be quite simple. First, you negotiate the terms. Then you sign the contract and, if...
Posted On 10 May 2017

Under What Circumstances Are Education Agents Not An Option?

We’ve said it before on more than one occasions. Every educational institution that recruits international students could benefit from the help of education agents. However, even this golden rule does have its exceptions. And today it’s time to focus on those. Even...
Posted On 25 Apr 2017

Education Agents? Find Out If You Need Them!

There are numerous educational institutions all over the world that open their doors to international students, and the numbers keep growing. At the same time, many of those institutions are new to the practice of using education agents for international student recruitment. Is...
Posted On 20 Apr 2017

What Can You Learn From Prospective Students Feedback?

We already talked a bit about the false data that international students provide and you use. It’s not their fault – we need to have a more consistent way of collecting feedback. This issue is consistently popping up in every stage of the international student...
Posted On 18 Apr 2017