Poland is an extremely precious market for international educators. However, many institutions w0rldwide tend to underestimate it as a source of international students, neglecting the opportunities this Central European country reveals. Situated in the very heart of Europe, Poland is bordered by Germany, Czech Republic, Slovakia, Ukraine, Belarus, Lithuania and the Russian exclave of Kaliningrad. With a population of 38,544,513 people, it is the eighth-largest country in Europe and sixth-largest country in the EU.

Market Growth

Poland has the largest economy in Central Europe. It also boasts one of the most resilient economies among all Post-Communist countries around the world. Even through the times of the global financial crisis of 2009, the country’s GDP continued to grow. Early predictions indicate that it is even expected to grow further in the following years. However, high unemployment rates drive demand for work, study and travel outside the country. Unemployment in Poland is a very serious social and economic issue. The country ranks at the 34th place in the world for unemployment and this is the main reason for young Polish people to pursue studies abroad.

Destination Trends

Destination trends for Polish students are constantly changing. The most recent shift occurred over the last decade. In 2010, the UK was the top destination requested by agencies’ clients in Poland. However, recent studies point that USA is currently holding the #1 position for outbound Polish students, showing a significant growth in demand to study in the country. Australia has recently become another hot destination for Polish students. However many students are still not willing to consider it due to its faraway location and high costs of flight tickets.

Language Learning

As noted above, USA and UK remain the top two desired destinations by Polish students, because of the popularity of English-taught programmes and English language learning. However, agencies report there are also requests for other languages, such as German, Spanish and French. 

Trends in Education and Courses

A recent study among Polish students and their families shows that they are mostly likely to study intensive and general language courses abroad. However, there is also an increasing demand for secondary study and summer vacation courses.

Have you ever recruited students from Poland? Share with us your experience along the way! We would like to  hear from you!