Mexican students prefer to study in Canada: interview to Ana Laura Escamilla Ruiz, EDUWORLD

Appointment n. 8 with the ETN Focus interviews. Today Alessandra Martinelli, Head of International Relations for ETN Focus, speaks with Ana Laura Escamilla Ruiz – CEO & Founder at EDUWORLD (Mexico): the most popular destinations, the pros and cons of this business and...
Posted On 04 Jul 2019

90% of students prefers large centers and college accommodation: interview to Davide Schembri, Il Tuareg

Here we are with another episode of the ETN Focus meetings with the main players of the world of education. This time we talk to Davide Schembri, Marketing Manager of “Il Tuareg” agency in Palermo. In this interview with Alessandra Martinelli (Head of International...
Posted On 04 Jun 2019

How To Spot A Good Education Agent?

Student recruitment may be fun, but the truth is, a good education agent can do real miracles with your institution. The agency is the sales department that you truly need in order to popularize and get a stream of new international or local students. The agents have their...
Posted On 15 Sep 2017

Social media 101: How about going on Twitter?

It is true that Twitter has turned into a huge social media phenomenon, with worldwide-growing popularity and engagement. Some sources state that because of its exponential growth, Twitter has even surpassed Facebook and other social networks, becoming the ultimate networking...
Posted On 12 May 2017

Working with student recruitment agents: How to minimize the risks?

You’ve reached the point where you feel confident you have found the right agent for your international recruitment goals. From here on, moving forward towards sealing the cooperation should be quite simple. First, you negotiate the terms. Then you sign the contract and, if...
Posted On 10 May 2017

The Future of Education: Demographic Trends

Population shifts are changing the world everywhere. What’s happening now affects not only geographies, but also industries spanning from business to education. A huge demographic growth in Asia in the past decades lead to exponential boost of the local economy. Europe...
Posted On 28 Apr 2017

Under What Circumstances Are Education Agents Not An Option?

We’ve said it before on more than one occasions. Every educational institution that recruits international students could benefit from the help of education agents. However, even this golden rule does have its exceptions. And today it’s time to focus on those. Even...
Posted On 25 Apr 2017

How To Reach Your International Recruitment Goals In 5 Simple Steps

Attracting international students to your institution could give you a fresh new perspective. You get the chance to implement new and original ways of teaching, you explore and cover new territories. All these have a positive effect not only on your teaching methodology, but also...
Posted On 24 Feb 2017

How To Relieve Stress In Prospective Students?

In order to attract prospective students, educational institutions from around the world tend to always praise and encourage their efforts at reaching their academic goals. However, how many institutions actually think about the level of stress this process involves? Are there...
Posted On 10 Feb 2017

Teambuilding Exercises To Start The New Year

The first weeks of the new semester are crucial. During this period of time, new friendships are formed and some of them can last for a lifetime. That is why it is very important to provide an environment where students can find their tribe and meet people...
Posted On 04 Jan 2017

Cross-cultural Management Through An Online Course On Campus

Should I create an online course as a tool for cross cultural management on campus? The simplest answer would be: of course, if i have all the resources. In a perfect world, we would all allocate the necessary time and funds to various tools for building diversity. In...
Posted On 23 Dec 2016